David Anthony Cucuzza
Owner · Trainer · Nutrition consultant
30+ years in nutrition and fitness. NPC competitor and author — he’s helped thousands plan their path in the gym and with supplements.
Why shop with us
Real experts. Real results. Right here in Orlando.
Owners Dave and Ed have decades helping Central Florida get stronger and healthier — with free one-on-one consultations and hard-to-find products you won’t get at big-box stores.
- Best of Orlando 2025
- Best price guaranteed — we match or beat local stores
- Free personalized consultations
- Making Orlando healthy since 1995
The people behind the counter
Knowledge you can trust
Edward Martin
Owner / Co-Founder
Edward has over 30 years experience in nutrition consultations, natural health alternatives, fitness and bodybuilding. Ed has a background in physical therapy and extensive certifications in natural health. He has traveled throughout the country to vitamin manufacturing plants to ensure quality of products carried. Edward has hundreds of clients with outstanding results over the years. Ed’s enthusiasm and love for what he does makes him our top requested consultation expert.
Our story
Keeping Central Florida healthy and strong since 1995
Health and fitness is a passion of our entire staff of NMF. With years of experience in the health and fitness industry, we pride ourselves on our knowledge and level of experience.
With years of working and studying natural and holistic dietary solutions to improve mind, body and spirit, owners Dave and Ed decided there was need for a local one-stop-shop for nutrition and fitness supplements that provided personalized consultations and support.
We work closely with each of our customers to help guide and plan their personal path that fits their individual needs.
The full team
Owners & advisors
David Anthony Cucuzza
Owner · Trainer · Nutrition consultant
David has over 30 years of experience in the nutrition and fitness industry. He is a Medical Exer-Therapist, certified personal trainer and nutrition consultant and has counseled thousands on their nutrition and fitness needs. He’s involved in the production of top quality product lines sold exclusively at Nature’s Market. David is a member of the National Physique Committee and has written fitness and nutrition books including Own Your Body.
Edward Martin
Owner / Co-Founder
Edward has over 30 years experience in nutrition consultations, natural health alternatives, fitness and bodybuilding. Ed has a background in physical therapy and extensive certifications in natural health. He has traveled throughout the country to vitamin manufacturing plants to ensure quality of products carried. Edward has hundreds of clients with outstanding results over the years. Ed’s enthusiasm and love for what he does makes him our top requested consultation expert.
Rita Leadman
Senior Nutrition Consultant
Rita has over 25 years experience and certifications in personal fitness training and nutrition consultations. Her vast experience and dedication to her clients have them getting outstanding results. Rita is available for consultations and personal one on one fitness training.
Dr. Susan Smith
Sr. Nutritional Advisor
Susan has been part of the Nature’s Market advisory board since 2000. She holds a B.S. in Natural Health and a Doctorate in Traditional Naturopathy with a specialty in herbs. She has counseled thousands on natural health, fitness and dietary needs, with passions including aromatherapy and homeopathy.